Case Study: Magic Case Studies
Client Overview
Magic, LLC was a highly successful digital media firm operating out of Boulder, CO. Technically it still exists, but the company was sold by its founders to new ownership in 2022-23. They contracted with our company on several large projects, including large portions of their company website. Specifically, we built their Case Studies pages which showed the incredible work they did for several high paying clients.
The Problem
Most portfolios are boring because they look like every other portfolio: a grid of several images that display screenshots of work. Magic wanted something more than that, and so they devised in depth content that allowed visitors to get a better feel of the work done, which isn’t always capturable by screenshot. A picture may be worth a thousand words in the realm of appearances, but what a picture (screenshot) can’t show you is what happens behind the scenes: the high conversion rates, the ad clicks, the analytics, and everything else that contributes to a successful ad campaign.
Solution
We built close to half a dozen or so detailed landing pages for the client that provided visitors an in depth look at their work and ROI for some pretty big clients.