Case Study: Accountability NY

Client Overview

Accountability NY is a coalition of law professors, Civil Rights Corps, attorneys, and impacted community members dedicated to shining a light on prosecutorial misconduct, advocating for increased oversight and accountability within the justice system. Through rigorous investigation and publication of grievances, they aim to expose instances of misconduct, ensuring that prosecutors are held to the highest ethical standards. By highlighting these injustices, the coalition seeks to promote transparency, fairness, and integrity in the legal process, ultimately striving to safeguard the rights of defendants and uphold the principles of justice.

Problem

The old website faced significant challenges, including an inconsistent mobile experience, outdated design, and limited search functionality. Users encountered difficulties navigating and accessing content seamlessly across different devices, hindering their overall experience. Additionally, the website lacked clear calls to action, diminishing its effectiveness in driving user engagement and conversions.

Solution

To address the challenges faced by the website, the following solution were implemented:

  1. Grievance Reorganization: We conducted a thorough review of existing grievances and reorganized them into logical categories based on region and type of violation. This streamlined navigation and made it easier for users to find relevant information quickly. Utilized clear headings, subheadings, breadcrumbs, and more descriptive URLs.
  2. Mobile-Friendly Design: Implemented a responsive web design framework to ensure the website was fully optimized for mobile devices. This included adopting a mobile-first approach to design, optimizing page layouts and content display for smaller screens, and prioritizing performance and load times. Tested the website across various devices and screen sizes to ensure a seamless user experience on mobile platforms.
  3. Concise Information Presentation: Condensed and summarized information to present grievances in a concise and digestible format. Utilized clear and concise language, bullet points, and visual elements to convey key points quickly. Incorporated interactive elements where appropriate to engage users and enhance understanding of complex issues.
  4. User-Centric Design: Prioritize user needs and preferences throughout the design and development process. Conduct user testing and gather feedback to identify pain points and areas for improvement. Incorporate user feedback to refine the website's layout, navigation, and content presentation, ensuring that it meets the needs of its target audience effectively.